Keeping Your Keyword Research Up to Date
Keyword research is often the cornerstone of an on-page optimization campaign, and at UpBuild, it’s one of the first things we do for a new client. We make lots of choices based on that research, but we also realize our research isn’t (and shouldn’t be)+ set in stone; it’s a living and breathing document that needs to be updated and reevaluated over time.
Let’s look at some reasons why your keyword research should be updated regularly.
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