Here at UpBuild, we deeply understand the value of keyword research and how much of an impact it can have on your website’s success. We typically see that most people are aware of the importance of keyword research, but many times people don’t know exactly where to start. Keyword research can be an extensive project, so that is why we are here to provide a simple step-by-step process that will help you build a narrowed-down list of keywords to give your content focus and optimize your website for search engines.
Most people who are familiar with SEO have heard something about the importance of link building. If you haven’t heard of it before, link building means getting quality websites that are topically relevant to yours to link back to your website. By earning these backlinks, you are basically demonstrating to Google that your site is a valuable resource worth referencing and that it is likely to be trusted and valued by searchers. Websites with a variety of high-quality sites that are naturally linking back to them will typically have a better chance of ranking higher in Google search results. However, there are many different ways to go about earning these links, and some methods are more ethical (and sustainable) than others. [Read more…] about Authority Building at UpBuild
A business without a website is a business that is substantially losing out on opportunities to be discovered. However, building a website can be a daunting task. These days, it seems as though there are a million and one different ways that a person can build a website, and all of the options can become overwhelming. Read more