Webmasters are taking web accessibility (websites, tools, and technologies designed and developed so that people with disabilities can use them) more seriously, especially since usability has become critically relevant to SEO — browser behavior signals associated with user engagement have become ranking factors. At UpBuild, accessibility has become a priority, which has become reflected in our SEO audits; we now have an entire section of our SEO Audit devoted to this important topic.
However, making a website accessible is not just for ranking signals. It’s important to make content accessible to a wider range of people, including those with disabilities. People with blindness, low vision, deafness and hearing loss, learning disabilities, cognitive limitations, limited movement, speech disabilities, photosensitivity, etc., all deserve equal access to the web, and focusing on accessibility in design helps make the web a more equal space for everyone.[Read more…] about The Importance of Video Accessibility