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Michelle Polk

Waking Up Early: An Experiment in Productivity

November 6, 2018 by Michelle Polk 1 Comment

For years, my morning routine has been an afterthought, a groggy welcome to a new day and a prolonged transition to a wakeful state. Not to mention, remote work makes it incredibly easy to sleep until the very last minute. Waking up at 8:55 am was not unusual for me, and neither was the guilt of wasting so much time. I’ve always been a late riser, but not a proud one. In an attempt at self-improvement, increased productivity and general curiosity, I decided to change one major habit in my life: my alarm time.

[Read more…] about Waking Up Early: An Experiment in Productivity

Filed Under: Culture

Chrome Extensions We Love: SEOquake

August 21, 2018 by Michelle Polk Leave a Comment

SEOquake for Easy Competitor Analysis

Competitor research is an important aspect of our work at UpBuild, providing us key information which shapes the strategy for many of our client deliverables. When it comes to landing page recommendations or competitor research, I like to use SEOquake’s chrome extension. [Read more…] about Chrome Extensions We Love: SEOquake

Filed Under: SEO

Productivity at the (Remote) Workplace

June 26, 2018 by Michelle Polk Leave a Comment

There are many reasons why I love working at UpBuild, from the consciously created culture to the amazing team I’m lucky to call my colleagues. Remote work is yet another factor which makes UpBuild unique.

At our most recent company retreat in Austin, Texas, we discussed the topic of remote work, the pros and cons, and how each person was handling the task of working from home. This discussion prompted another thought in my mind, one of productivity.

How does working remotely compare to office work environments when it comes to efficiency, and what can we do to increase productivity and output? Does remote work require a certain type of person, or is it something that can be done by anyone when given the right tools to succeed?

[Read more…] about Productivity at the (Remote) Workplace

Filed Under: Culture

The Power of Social

March 6, 2018 by Michelle Polk Leave a Comment

Coordinating an SEO strategy brings forth many options including improved medatada, content creation, semantic markup, and more. But when it comes to social media, it can sometimes be left on the back burner. We all know the importance of creating a social media presence, but how often do clients engage with these various platforms?

We may not know the full extent of how social media affects organic search and still have yet to see any conclusive evidence. And while their precise impact is up for debate, social media and social signals are important assets to your organic strategy. With that in mind, here are some of the major benefits of creating a robust social media presence, and how it might affect organic search.

[Read more…] about The Power of Social

Filed Under: SEO

Search in 2018: What to Expect

December 12, 2017 by Michelle Polk Leave a Comment

Search is endlessly changing and members of the SEO community are constantly striving to keep up. From the approaching arrival of mobile-first indexing to the importance of site speed and local SEO to the advent of voice search, we’re all in for some big changes ahead. Here’s what to look out for in 2018.

[Read more…] about Search in 2018: What to Expect

Filed Under: SEO

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