Thanks for coming to my session at SearchFest! Here’s some of the resources I mentioned in my talk (plus a few extras) that will help you get started with leveling up your structured data game.
Sample Implementation at CodePen.io
A robust example of using both inline microdata and JSON-LD structured data using itemref and itemid to create mega entities.
Basic Vocab for Schema.org & Structured Data
A great resource from Aaron Bradley. A must read.
JSON for Linking Data
The go-to site for JSON-LD. The JSON Playground will let you test out a lot of your ideas.
Never launch without testing!
Structured Data Linter
Another great testing tool that exactly follows specifications.
And last, but not least, the slide deck!