Ruth Burr Reedy

CEO

Drawing on over a decade of digital marketing experience (both in-house & agency-side), Ruth leads the team to drive client strategy forward.

Posts by Ruth Burr Reedy

Analytics

July 10, 2023 by Ruth Burr Reedy

Housekeeping Tasks for Google Analytics 4

UA has gone away and GA4 is here to stay! Read on for some simple ways to maximize the value of your investment in the new version of Google Analytics.

Culture

January 18, 2023 by Ruth Burr Reedy

Team Day 2022: Ride the Walrus

Culture

July 14, 2021 by Ruth Burr Reedy

Building a Distributed Culture That Feels Like a Culture

SEO

January 6, 2021 by Ruth Burr Reedy

SEO As Part of Your Go-to-Market Strategy

End-to-End

July 14, 2020 by Ruth Burr Reedy

Can My SEO Keywords Be My PPC Keywords?

Clients often ask: Can we just use the list of keywords we target for SEO for PPC campaigns? The short answer? No. Here's the longer answer.

End-to-End

April 30, 2020 by Ruth Burr Reedy

Should You Hire an SEO Agency or an In-House SEO?

Many mid-sized businesses struggle with whether to hire an SEO in-house or begin an agency relationship. Here's how to make the call.