• Skip to content
  • Skip to primary sidebar
  • Skip to footer

UpBuild

Values-Driven Technical Marketing

  • About
    • Mission & Values
    • Meet the Team
    • Be a Builder & Work at UpBuild
    • Offices & Location
  • Expertise & Services
    • SEO
    • Analytics
    • CRO
    • Custom Training & Education
    • Technical Marketing
  • Working With Us
    • Pricing
    • Non-Negotiables
    • Case Study: Zoomdata
    • Case Study: Indow
  • Blog
  • Contact
You are here: Home / Services / Digital Optimization Training & Education

Digital Optimization Training & Education

UpBuild exists so that great organizations have access to the technical marketing talent they need. Sometimes, the best way to provide access to that talent is for us to help organizations develop it within their own walls. UpBuild offers customized training and continuing education with the goal of giving attendees and students the understanding, insights, tools, and tactics they need to be successful in their roles.

Get in touch with us as soon as you’re ready and we’ll set up a call to get a deeper understanding of what type of training will provide you with the most value.

Virtual SEO Training

Starting at ~$2,000

A 2-hour online session delivered via Zoom or a similar platform in which a senior member of the UpBuild team will deliver customized SEO training to your organization. The training session will be tailored to your needs based on informational interviews/surveys and our analysis of your site and search landscape. With every training session we do, we give a great deal of thought to how we can leave students with insight and tactics that are relevant to who they are and what they do.

Actual course content typically takes up 1.5-1.75 hours with the remainder of the training devoted to questions and discussion.

In-Person SEO Training

Starting at ~$3,800*

A 2-hour session at your office in which a senior member of the UpBuild team will deliver customized SEO training. We’ll work with you leading up to the big day to identify what you and your team are most curious about and develop content for our presentation related to what your company does.

The prepared material for the course usually takes between 1.5 and 1.75 hours. The remaining time in the session is left for questions and discussion.

*Cost of your instructor’s travel is additional.

Virtual Google Analytics and/or Google Tag Manager Training

Starting at ~$2,000

A 2-hour-long session in which a senior team member will provide advanced instruction about the ins and outs of Google Analytics or Google Tag Manager. Web analytics needs and implementation methods will vary significantly depending on the type of website, type of business, and existing analytics sophistication. As such, each training session is highly customized. While it’s possible to cover the basics of both Google Analytics and Google Tag Manager in a 2-hour training, going any deeper on either platform typically requires a dedicated 2-hour session.

These sessions are usually a hybrid of prepared material, hands-on follow-along work by attendees, and Q&A.

Higher Education Course Instruction

We live in an exciting time where web marketing is beginning to be taught at universities. UpBuild’s team relishes the opportunity to bring our cutting-edge insight to college students. Working in the digital marketing space allows us to keep up with industry trends and new technology at a pace that textbooks just can’t match. If you’re interested in having an UpBuild team member teach a course or guest lecture, please get in touch.

Current classes include WM404 — Analytics at Portland State University.

Let’s talk training


Primary Sidebar

Get Our Weekly Newsletter

Technical marketing news made simple, from UpBuild's expert team straight to your inbox.

* indicates required

Browse previous newsletters. It's good stuff.

Recent Thoughts

The Importance of Video Accessibility

November 27, 2019 By Michelle Polk

The Mixed Content Apocalypse and How to Stay Ahead of It

November 22, 2019 By Alex Ramadan

International SEO Implementation Tips for International Teams

November 11, 2019 By Laura McDougall

You Can Now Take Up Less Space in the SERPs If That’s What You Want

October 22, 2019 By Will Hattman

Automating Pagespeed Insights Using Google Sheets [Updated Template]

October 8, 2019 By James McNulty

In the Spotlight

Engagements

You don't have time to worry about technical marketing and SEO. We do, and what's more, we love doing … [keep reading] about Engagements

Stay Connected

  • Facebook
  • LinkedIn
  • Twitter

Footer

Who We Are

We're geeks. Unashamed and idealistic. We're here to do innovative work that gets results for clients we're proud to partner with.

Learn more about us

Featured Blog Posts

The Importance of Video Accessibility

The Mixed Content Apocalypse and How to Stay Ahead of It

International SEO Implementation Tips for International Teams

Newsletter

Sign up for our updates.

  • Home
  • About
  • Contact
  • Offices & Location
  • Certifications & Associations

© Copyright 2019 UpBuild, LLC · All Rights Reserved · Proudly powered by WordPress