UpBuild exists so that great organizations have access to the technical marketing talent they need. Sometimes, the best way to provide access to that talent is for us to help organizations develop it within their own walls. UpBuild offers customized training and continuing education with the goal of giving attendees and students the understanding, insights, tools, and tactics they need to be successful in their roles.
Get in touch with us as soon as you’re ready and we’ll set up a call to get a deeper understanding of what type of training will provide you with the most value.
Virtual SEO Training
Starting at ~$2,000
A 2-hour online session delivered via Zoom or a similar platform in which a senior member of the UpBuild team will deliver customized SEO training to your organization. The training session will be tailored to your needs based on informational interviews/surveys and our analysis of your site and search landscape. With every training session we do, we give a great deal of thought to how we can leave students with insight and tactics that are relevant to who they are and what they do.
Actual course content typically takes up 1.5-1.75 hours with the remainder of the training devoted to questions and discussion.
In-Person SEO Training
Starting at ~$3,800*
A 2-hour session at your office in which a senior member of the UpBuild team will deliver customized SEO training. We’ll work with you leading up to the big day to identify what you and your team are most curious about and develop content for our presentation related to what your company does.
The prepared material for the course usually takes between 1.5 and 1.75 hours. The remaining time in the session is left for questions and discussion.
*Cost of your instructor’s travel is additional.
Virtual Google Analytics and/or Google Tag Manager Training
Starting at ~$2,000
A 2-hour-long session in which a senior team member will provide advanced instruction about the ins and outs of Google Analytics or Google Tag Manager. Web analytics needs and implementation methods will vary significantly depending on the type of website, type of business, and existing analytics sophistication. As such, each training session is highly customized. While it’s possible to cover the basics of both Google Analytics and Google Tag Manager in a 2-hour training, going any deeper on either platform typically requires a dedicated 2-hour session.
These sessions are usually a hybrid of prepared material, hands-on follow-along work by attendees, and Q&A.
Higher Education Course Instruction
We live in an exciting time where web marketing is beginning to be taught at universities. UpBuild’s team relishes the opportunity to bring our cutting-edge insight to college students. Working in the digital marketing space allows us to keep up with industry trends and new technology at a pace that textbooks just can’t match. If you’re interested in having an UpBuild team member teach a course or guest lecture, please get in touch.
Current classes include WM404 — Analytics at Portland State University.