Danielle Rohe, Senior Marketing Strategist at UpBuild, has worked across every aspect of digital marketing since she was moved into a “new media” sales support role in 2009. She was focused on SEO and content marketing at a regional health system and an e-commerce company, and spent a couple of years doing development and analytics implementation for a grocery retailer. Danielle has combined her experience and passion for web tech and marketing as part of the technical marketing team at UpBuild.
What’s your favorite thing about working at UpBuild?
I love that I get the opportunity to dig into some coding and analytics while still thinking creatively and strategically.
What would you consider your specialty at UpBuild?
More complex coding needs, whether debugging or writing scripts to optimize processes
What’s your favorite industry (or industries) to work with?
Most of my prior experience was with e-commerce, but I love having the opportunity to work with different industries!
What is your favorite deliverable?
The SEO Audit is comprehensive, which can reveal so many opportunities to improve, but I also enjoy getting to think more creatively writing Optimized Page Titles and Metadata.
What are three fun facts you want the world to know?
1. I used to write my own songs (some I even produced myself).
2. I’ve never traveled outside North and South America, but hope to someday soon.
3. I’m so happy to be working in such a flexible work environment, so I can spend more time with my husband and daughter!
Finally, and most importantly: what’s your favorite GIF?