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Working from Nowhere Near Home

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I spent the entire month of August in Iceland, and I think some of my clients didn’t even know it. If that’s not the ultimate testament to the practicality of remote work, it’s got to be pretty dang close.

A hill we pulled over to hike on the road to Vík.

Reason #1 I was able to do this was because my incredible wife Alissa was accepted to an artists’ residency program in Iceland, and this particular program allows spouses to tag along. Reason #2 is because my incredible job makes it possible for me to work from Iceland. So please count me a lucky guy for the record, and I guess the story can proceed from there.

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Waking Up Early: An Experiment in Productivity

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For years, my morning routine has been an afterthought, a groggy welcome to a new day and a prolonged transition to a wakeful state. Not to mention, remote work makes it incredibly easy to sleep until the very last minute. Waking up at 8:55 am was not unusual for me, and neither was the guilt of wasting so much time. I’ve always been a late riser, but not a proud one. In an attempt at self-improvement, increased productivity and general curiosity, I decided to change one major habit in my life: my alarm time.

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Leadership As a Type B Introvert

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This blog post has been a long time coming. In one sense, it’s taken me the better part of 2018 to organize my thoughts on the topic and actually, y’know, write this blog post. In another sense, writing this post has taken my whole life.

If you’ve come seeking practical technical marketing advice, begone! You’ll find none here. But if you’re interested in learning how one introverted Type B internet geek has been able to helm a successful company, read on!
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The Importance of Updating Keyword Research

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Keeping Your Keyword Research Up to Date

Keyword research is often the cornerstone of an on-page optimization campaign, and at UpBuild, it’s one of the first things we do for a new client. We make lots of choices based on that research, but we also realize our research isn’t (and shouldn’t be)+ set in stone; it’s a living and breathing document that needs to be updated and reevaluated over time.

Let’s look at some reasons why your keyword research should be updated regularly.
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Filed Under: SEO

Authority Building at UpBuild

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Most people who are familiar with SEO have heard something about the importance of link building. If you haven’t heard of it before, link building means getting quality websites that are topically relevant to yours to link back to your website. By earning these backlinks, you are basically demonstrating to Google that your site is a valuable resource worth referencing and that it is likely to be trusted and valued by searchers. Websites with a variety of high-quality sites that are naturally linking back to them will typically have a better chance of ranking higher in Google search results. However, there are many different ways to go about earning these links, and some methods are more ethical (and sustainable) than others.  [Read more…] about Authority Building at UpBuild

Filed Under: SEO